Most people talk about PowerAdSpy as a tool for spying on ad creatives, but I’ve been using it differently—mainly for Google Ads keyword research. It actually reveals the keywords competitors are bidding on, which is gold for anyone running search campaigns. I’ve uncovered some hidden keyword gems this way that I would have totally missed using just Google’s Keyword Planner. It gave my campaigns a nice boost in relevancy and quality score. Has anyone else here used PowerAdSpy more for keyword insights than creative analysis?

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