I used to think copying others was &ldquo;cheating,&rdquo; so I avoided looking at competitor ads. But honestly, my own <strong data-start="2299" data-end="2316">instagram ads were underperforming, and I didn&rsquo;t know why. Eventually, I decided to try PowerAdSpy just to understand what was working in my niche. What I found shocked me. Most successful campaigns weren&rsquo;t wildly creative or expensive&mdash;they were simple, clear, and focused on benefits. Many relied on casual storytelling, short captions, and clean visuals. I realized I was overcomplicating things, making my ads look too polished and &ldquo;corporate.&rdquo; When I simplified my campaigns, inspired by the examples I saw, results immediately improved. Now, I don&rsquo;t see it as copying&mdash;I see it as learning from proven strategies and adding my own unique spin. Honestly, it saved me from wasting so much money. Do you guys also research competitors, or do you build everything from scratch every time?