I’m interested in creating a SaaS product and have been looking into what should be considered before development begins. Besides the technical side, how important do you think factors such as user interface, testing and ongoing support are? I’m also wondering whether it makes sense to define the target audience and core features first, before discussing the technical implementation. What do you usually plan at the earliest stage of a digital project?

I recently became interested in developing my own SaaS products and started looking for companies capable of supporting such projects at various stages. That is how I discovered Peppernode . I found it particularly valuable to realize that product development entails much more than just writing code; factors like the user interface, testing, and ongoing support are crucial. If you are just starting to work on a digital concept of your own, I advise against rushing straight into development. It is best to first define your target audience, core features, and the format of the initial product.